Three simple steps to add your brand to your Facebook posts
- STEP 1 – Send your ads, at the sizes specified above, and the URL where you want visitors to go when they click your ad, to editor@wisepublishinggroup.com
- STEP 2 – We will send you a subscriber code
- STEP 3 – Put your subscriber code in the the My Brand page and share your post on Facebook
It’s that simple!
But I don’t know anything about creating ads
Thinking about creating an ad, and wondering what it should say?
Here are some thoughts:
- You’re not trying to attract attention; our content has already done that. No need to yell.
- “Provided courtesy of …,” and “With the compliments of …,” reinforce that you’ve provided something of value to your visitor. Giving a gift is a proven way of starting a relationship.
- Customers and employees are looking to form a relationship with YOU, not some faceless business. Images of you and your staff, local landmarks and interests help portray who you are.
- A call to action – “Apply now,” “Learn more,” “Read about it” – are invitations for your visitors to take the next step towards engagement. Remember, 98% of online shoppers don’t purchase on the first visit. You’re building a relationship one step at a time.
- Expressing YOUR values, and what drives YOU will help you connect with the type of people you want to do business with.
- You can have ads that appeal to potential employees, and other ads that appeal to customers.
- You choose where your ads take visitors when they click. For example, to an article that describes what you do, or to a job ad or job application form. It’s up to you.